Revenue from digital influencers is something that has always sharpened the creativity of social media users. Although this is not widely publicized information, figures millionaires represent the pay of big names like Khaby Lame. If you're curious to know how much someone like him earns, read on.
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Do you know who Khaby Lame is?
The digital influencer of Senegalese origin is successful on TikTok with the publication of short videos in which he deals with everyday situations without using any words. The influencer's success is justified because the public can identify with the images and enjoy the content produced, even if nothing is said.
Due to its growth on the platform, Lame signed partnership contracts with great personalities, such as Snoop Dogg and Luva de Pedreiro. However, no one knew how much money he was making with his new career. That changed when the young man decided to divulge this information in an interview with Fortune.
Khaby Lame receives millionaire figure from big brands
According to Lame, in 2022 alone, his revenue reaches the equivalent of R$ 50 million. The amount is the result of a partnership with major brands such as Hugo Boss, which earned her US$ 450,000 to walk the runway at Milan Fashion Week and make advertising posts on her social networks.
In addition to the partnership with designer brands, Khaby Lame signed a contract with a studio in Hollywood for the production of a video whose value reached US$ 750,000. The other contracts signed by the influencer were not mentioned, but it is estimated that they all represent US$ 10 million.
Now the man claims that his desire for acting was awakened after watching the series Um Maluco no Pedaço, so he takes English classes to learn the language and nourishes the dream of recording a film alongside Will Smith.
Khaby Lame was born in Senegal and moved to Italy with his family in 2001, but only recently – after losing his job – did he start producing digital content on TikTok. Today the boy is already an Italian citizen.
