the network of fast food Habib’s recently launched a new line of products, aimed at the plant-based category, with vegetarian and vegan options. However, the company sparked revolt from some customers by disclosing that its products were not 100% vegan. The backlash on social media was swift and intense, with many customers expressing their dissatisfaction with the new vegetarian range.
Habib’s generates revolt among customers with its new plant-based line
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Find out why Habib's customers were outraged by its new vegan range:
Products are not 100% vegan
According to Habib's, the new line's products are prepared with plant-based ingredients, but some of them contain traces of milk and eggs, which makes them unsuitable for people following a strict diet. vegan.
The disclosure generated criticism on social networks, with some customers accusing the company of lack of transparency and misleading consumers by launching products that do not meet public expectations vegan.
clarification
In response, Habib's clarified that the products were developed to meet a growing demand. for vegetarian and vegan options, but that not all brand customers follow a strict diet vegan. The company is also committed to improving communication with customers to avoid confusion and misunderstandings.
Despite the controversy, Habib’s new plant-based line has received praise from many consumers, who praised the quality and taste of the products. For these customers, the company's initiative to offer healthier and more sustainable options is positive and welcome, even if not all products are 100% vegans.
vegan diet
It is important to remember that choosing to follow a vegan or vegetarian diet is a personal matter and each individual has their own reasons and motivations. Therefore, it is essential that companies respect the needs and preferences of consumers and offer suitable options for each one.
Despite the challenges, the plant-based trend is gaining more and more space in the market and offers an opportunity for companies to innovate and offer healthier and more sustainable products.
Habib’s and other companies that are betting on this trend can benefit from this movement, as long as they maintain an open and honest dialogue with consumers and meet their expectations.
