Google Brazil launches new professional digital marketing and e-commerce course

On the 27th of June, the Google Brazil announced the launch of its most recent digital marketing and e-commerce professional training course, aimed at training professionals in this area, regardless of their previous experience.

This initiative is part of the Google Professional Certificates program and was unveiled during the Google for Brazil, in which the company presents its novelties and initiatives to boost the economic and social development of the country.

Main aspects of the course

O courseoffered by Google aims to fill a gap in the demand for specialized professionals in the Brazilian job market.

It covers more than 190 hours of theoretical and practical content, covering all stages of creating a online business, from conception and strategy to the creation of the virtual store and the analysis of results.

(Image: Google/disclosure)

During training, students will have the opportunity to learn how to use popular tools and platforms widely used in today's market, such as

canvas, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify and twitter.

Google is also committed to updating course content with new features as they are released, ensuring that students are always up to date. Each module of the course will have approximately 17 hours of classes.

Unlike other certifications, this course is paid. Each of the seven modules will cost approximately US$29 (equivalent to R$141). However, registration for the course is free, and there is the possibility to apply for financial aid for each module.

Last year, Google donated 150,000 scholarships for professional courses in partnership with CIEE and Bettha.com.

It is important to highlight that all training is made available and distributed through the Coursera platform (coursera.org) and will be accessible until the first week of July. If you are interested in obtaining the course, do not miss this opportunity and enroll as soon as possible.