According to a survey carried out by the controversial digital dating service Ashley Madison, the majority of callers generation Z seriously consider rejecting monogamy.
The survey shows that 57% of young people aged between 19 and 29 who access Madison's platforms consider that having more than one partner throughout your life is somehow more beneficial than living with a single person for a lifetime years.
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Ashley Madison, which has the slogan “Life is short. Have an affair!”, is considered a service that “facilitates adultery” and is rejected by many people.
“Freedom” as an option
(Image: disclosure)
According to the study carried out by Ashley Madison, around 59% of its generation Z users were in favor of the idea of having a “polyamorous relationship”. In other words, maintaining several serious relationships at the same time.
In an interview with Fox News Digital, Paul Keable, director of strategy at Ashley predicted that the next generations will have a new view on polygamy.
“We definitely see a future with greater acceptance of less traditional relationships and more couples designing their own rules. According to our research, General Z is certainly more comfortable with non-monogamy than previous generations,” he said.
More research data
Some other important points raised by the research are:
65% of respondents said polygamy could bring fuller sexual and romantic experiences;
For around 50%, in non-monogamous relationships people may feel freer to ask for what they want and satisfy themselves more easily;
Finally, 42% of people interviewed believe that not being in a monogamous relationship exempts people from the need to please their partners.
In an excerpt from the report sent by Ashley Madison to Fox News Digital, some of the female behavior on the platform is outlined.
“Interestingly, female members are three times more likely than male members to always have been non-monogamous (18% vs 5%) suggesting that women have embraced the concept longer than their male counterparts. colleagues from male“, said the document.
For Paul Keable, this liberal sexual behavior demonstrated by Generation Z is a fruit of the world in which these people grew up.
“It [generation Z] is considered the most sexually progressive generation that has ever existed, thanks to grow up in a more accepting environment where they could be more open about their sexuality,” highlighted.
No partner’s “@” in Instagram bio
When it comes to public disclosure of relationships, Gen Z also stands out for its description.
According to a survey by Ashley Madison, around 62% of young people aged between 19 and 29 prefer not to expose their partners on social media, despite being quite active on it.
“Of those who choose to make their relationships official online, 81% of Ashley Madison members prefer the “soft” launch of their new relationship, slowly and subtly releasing content featuring your partner,” confirms the report sent to Fox News Digital.
Graduated in History and Human Resources Technology. Passionate about writing, today he lives the dream of working professionally as a Web Content Writer, writing articles in several different niches and formats.
