Prime Day 2 in 2023: Amazon announces date for new promotions!

Last Tuesday, the 8th, the e-commerce giant, amazon, announced its plans to hold a second day of promotions, similar to the well-known Prime Day, called “Prime Big Deal Days”.

This event, also known as “Prime Day 2”, aims to attract consumers who plan to advance their Christmas shopping.

The Prime Big Deal Days are scheduled to take place in October and will cover 19 countries, including Brazil. An eagerly awaited shopping event is in store for privileged Amazon Prime members!

Amazon, however, has not yet released the exact dates of the event, limiting itself to stating that it will take place during the month of October. It is believed that the information will be disclosed as the event.

Prime Day's success

The 48-hour Prime Day event in July of this year had a notable impact on online sales in the US, registering an increase of 6.1% compared to the previous year, totaling an amount of US$ 12.7 billion.

Such information was shared by Adobe Analytics through CNBC. In the Brazilian scenario, the event was also extremely positive. The country has even reached a sales record during Prime Day this year.

Throughout the event, the company achieved sales of an impressive 375 million products worldwide, offering discounts totaling US$ 2.5 billion. The result was extremely positive!

Created in 2015, Prime Day is an annual Amazon sales event that has achieved remarkable success over the years.

Exclusively aimed at Amazon Prime subscribers, the event acts as an impetus to attract more people to join the service.

During Prime Day, substantial discounts are offered on a wide range of products, in addition to serving as a platform to showcase Amazon's devices and services, including Kindle, Alexa and Prime Video.

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