On May 25, the Federal Government announced an incentive plan for the return of popular cars.
The purpose of the measure, according to the Ministry of Development, Industry, Commerce and Services (MDIC), is to introduce a plan to stimulate the production chain that includes lines of industrial credit, tax credits, among others others.
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In addition, an increase in the rate of nationalization of industrial assets is expected and an increase in the financing scheme of vehicles from the country.
These measures are mainly aimed at entry-level, or 'popular', cars and aim to reduce the prices of certain models to a maximum of R$50,000 to R$60,000.
The Toyota Vitz
Toyota recently launched the Vitz, a Sedan model that may look new, but it's not as current as it looks. In fact, it already existed outside Brazil as a basic car from toyota from 1999 to 2019, at which time it was rebranded as the Yaris in Japan.
The model was released last year, being a version of the Toyota Suzuki Celerio. It is smaller than the old Etios, which was discontinued, with only 3.69 m in length and 2.43 m between axles, an ideal option for those looking for a small car without giving up comfort.
As far as the car's interior goes, the Vitz is straightforward. The dashboard is analogue, with a small and common on-board computer screen. The power window buttons are on the panel, as well as the hazard warning and central locking buttons.
Currently, the zero km version of the 2023 model of the vehicle is being sold for around R$ 50,000. For that price, and considering the set that the Vitz offers, it can be said that this Toyota option is more attractive than other models considered “popular”, such as the Fiat Mobi and the Renaul Kwid, both sold for around R$60,000 today in day.