Professional Twitter accounts offer many unique features such as promoting content through advertisements.
Twitter recently announced that its users will be able to have professional accounts on the platform. Previously, you had to sign up to change your personal account into a professional one.
Professional Twitter accounts offer many unique features such as promoting content through advertisements. These profiles will have the ability to access future tools.
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“Now available globally to everyone, Professional Accounts are a new tool on Twitter that allows that you have a unique and clearly defined presence on the platform”, said Twitter in the official post of announcement.
Although it is available to any user, it is necessary to follow a series of requirements to be able to become a professional account on the social network. Between them:
- You must not have a history of repeatedly violating the Twitter User Agreement.
- You must have a complete profile with an account name, bio and profile picture.
- Your authentic identity should be clear in your profile. Your profile must not feature another person's identity, brand or organization, or use a false identity with the intent to mislead others. Profiles that feature animals or fictional characters are not eligible unless they are directly affiliated with your brand or organization. Parody and fan accounts are not eligible for professional accounts.
Those who want to change their profile must enter the settings and choose a category that fits their profile.
It is necessary to choose whether the profile will be a company or a content creator.
