O McDonalds is one of the largest chains of fast-food restaurants in the world, founded in 1940 by brothers Richard and Maurice McDonald in San Bernardino, California, in the United States. The network is known for its hamburgers, fries, chicken nuggets, milkshakes and other fast food options. The company has more than 38,000 restaurants in over 100 countries, employing more than 200,000 people worldwide.
However, a McDonald's poster caused controversy in Cornwall, UK. The reason was not exactly the poster, but its location. That's because the ad showed a sandwich called McCrispy ("McCrispy", in free translation) next to a crematorium. Know more!
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More details about the ad
The ad in question is displayed at a bus stop, next to a sign indicating the direction of the crematorium. A crematorium is a facility that performs the cremation of human bodies. This is where corpses are reduced to ashes. For this reason, the situation is bad. But what was bad can still get worse! That's because, at the bottom of the image, the phrase reads: ′′ A new favorite. Here to stay”.
Fast-food chain admits mistake
In a statement, McDonald's said it was unaware that the sign was next to a crematorium. According to the company, the situation was only noticed after a report in a local newspaper, the CornwallLive. In this situation, the article pointed out that McCrispy's ad next to the crematorium could be seen as an offensive message to bereaved relatives and friends.
A lady who had a relative cremated at the scene was interviewed by a communication vehicle. She reported that she even tried to see the “tragicomic” side of the situation, but agrees that the situation can upset anyone who passes by and goes to the crematorium.
“While I can see the funny side, [the poster] is in poor taste and I'm sure some family members mourners will not be pleased to see you when visiting Penmount for the funeral and cremation of a loved one.” he said.
McDonald's said it will remove the sign from the site.
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