Amazing facts about Coca-Cola

One of the most well-known and loved non-alcoholic drinks around the world is Coca-Cola. In addition to its incomparable taste, this is a drink that has always been very marked by its creative marketing and with a lot of history to tell. Therefore, it becomes a brand that has several characteristics to show. So, keep reading and discover all the coca cola fun facts.

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4 facts about the history of Coca-Cola

People love to hear impressive stories, don't they? So, check out six curiosities that you certainly didn't know about the history of the world's best-known carbonated drink, Coca-Cola.

Coca-Cola was part of McDonald's growth

To become the largest fast food chain in the United States, McDonald's owner Ray Kroc approached Coca-Cola in 1955 to partner with the brand. In the early days, McDonald's started using a Coke office, and now it is Coke's biggest customer.

The first Coca-Cola was red wine laced with cocaine.

John Pemberton's inspiration for the drink came from a popular concoction invented in France called Vin Mariani. Believe me, it's a mixture of red wine and cocaine. However, especially in the southern United States, an anti-alcohol movement has emerged. So this gave Pemberton the idea of ​​creating a drink for people who have stopped drinking.

Coca-Cola was once distributed for free

One of Pemberton's first marketing efforts was to offer elite coupons for free Coke samples. Sampling increased when Candler acquired and took over the brand, and by the 1890s Coca-Cola was giving away “free tickets” to redeem the sodas.

Coca was the first Olympic sponsor

Always optimizing advertising, Coca-Cola is the oldest sponsor of the Olympic Games, having been involved since the 1928 Amsterdam Games. In all editions since then, it has been promoting the spread of the Olympic spirit, helping athletes to train and contributing to the Olympic Games and the development of world sport.