The sales in e-commerce nowadays they have been greatly facilitated due to Marketing. Through a very well placed campaign, the results can shoot.
Read too: Shein: learn how not to be taxed when shopping online
see more
Virtual thrift store 'Enjoei' makes the purchase of a large company…
Hyundai HB20 leaves Strada behind and becomes the best-selling car in the…
For companies that adapt to technological trends and what the customer needs, the result also appears effectively. Nowadays it is not necessary to have a physical point to serve your customers, but to join the online world, where it is possible to reach a greater number of people and make sales in a more digital. All over the world, e-commerce has been a strong reference for the market, increasingly focusing on marketing strategies.
With people increasingly demanding in their purchases and looking for a quality service, the objectives are quality and, more importantly, speedy delivery. Therefore, the more present e-commerce is in people's lives, the faster the purchase arrives, the better.
A survey carried out by Capterra (B2B consulting company) with 1060 people showed that 49% of them, that is, almost half of the interviewees reported that quick delivery is the most important thing when buying something merchandise. Following, are price, with 33%, and packaging, with 7%.
In order for the result to be better, between capturing leads and publicizing campaigns, companies also rely on the help of performance marketing, a way that has an emphasis on converting new customers.
There are several strategies to help e-commerce and one of them is engagement. In this strategy, titles are paid as they show performance in campaigns or disclosures. Having a person's attention during an ad or commercial is much more important than publishing a new product on the networks, but understanding people what they expect your business to be able to meet.
Finally, it is worth mentioning that the new performance marketing mode not only publicizes your campaigns, but is also able to identify whether they are generating returns through performance reports.
Lover of movies and series and everything that involves cinema. An active curious on the networks, always connected to information about the web.
