The universe of cryptocurrencies gained another breakthrough last Wednesday (12). Google Play has announced that it will now allow game and app users to earn cryptocurrencies.
The platform policy update was announced by Android device developers and will allow the creation of NFTs and other tokenized digital assets.
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In a note, the product manager of Google Play, Joseph Mill, showed enthusiasm with the news and reinforced that the measure was a way to expand the guidelines of the group for “new ways of transacting blockchain-based digital content in apps and games on Google Play”.
The idea is also to recreate traditional games and build user loyalty through exclusive rewards.
On the other hand, the technology company reinforced that it will demand transparency from all applications. In this way, the user will know which transactions are possible with tokenized digital assets.
Blockchain on Google Play: Rules and New Experiences
Despite announcing progress with blockchain technology in applications, Google Play also announced that the policy on “gambling, real money games and contests” will apply for this type of reward.
Developers must respect user protection rules and create innovative experiences without promoting potential gains.
Applications that do not qualify as gambling may not accept cash in exchange for assets with a monetary value, including NFTs.
Likewise, it includes, but is not limited to, offering mechanisms to receive random blockchain-based items from a purchase, such as 'loot boxes'.
Blockchain innovation in industry
Another important point of the Google Play announcement is that the platform wants to maintain a good relationship with developers, so that a history of innovation can be written.
Additionally, the new rules were written after extensive consultation with partners such as Reddit and Mythical Games, and took into account the opinion of application and game developers, so that everyone can achieve success.
Finally, for Google Play, the new rules for blockchain on Android represent a way to capture future opportunities in new technology markets, always prioritizing the protection and experiences of users on the platform.
