O sleep tourism has become the latest trend in 2023, and the idea of combining sleep and vacation is being explored in a whole new way. This trend is gaining momentum as people recognize the importance of rest to overall well-being.
What is sleep tourism?
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Sleep tourism is about travel experiences designed to improve the quality of sleep. Hotels offer rooms designed to block outside noise and provide recorded meditations to help guests sleep better.
The use of sleep-enhancing amenities and soundproofing help create an environment that will allow guests to rest and catch up on sleep.
Unlike other forms of tourism, sleep tourism is primarily aimed at rest and rejuvenation rather than exploring a destination or experiencing new things.
It is a form of wellness tourism, where people are exclusively looking for new ways to improve their sleeping habits and escape the hectic routine.
Trend to stay in 2023
Experts note that sleep tourism will grow even more in 2023. Dr. Rebecca Robbins, sleep researcher and co-author of the book “Sleep for Success!” took time to happen and that there is now a seismic shift in the collective consciousness around well-being.
The Covid-19 pandemic has also played a role in getting people to wake up to the importance of sleep. The pandemic has changed sleep patterns, and due to high levels of stress, people ended up developing more sleep difficulties.
A study published in the journal “Clinical Sleep Medicine” revealed that 40% of the 2,500 adults who participated in the study said they had reduced sleep since the beginning of the pandemic.
Conclusion
Sleep tourism is a hot trend in 2023 as people are realizing the importance of sleep to their health and well-being.
Hotels are adapting to offer amenities that improve the quality of sleep for guests and help create an environment conducive to rest.
The Covid-19 pandemic has also helped accelerate this trend, as people are recognizing the need to take better care of their mental and physical health. As a result, sleep tourism is a trend that is here to stay.