Those who use Instagram as a work tool need engagement and reach on the social network. Because of this, having your stories viewed is essential. However, developers have been working on updates to reduce the amount of these publications that appear to individuals. Check out what's coming to the app below.
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The Meta group has been bringing a series of updates to its apps, such as Facebook, WhatsApp and Instagram. In this way, such changes seek to bring more security and practicality to users. However, some of them can directly change the reach of publications and interactions between the platforms' community.
How will stories be viewed now?
For those who post many stories a day, this update can bring a little headache. For those who want to avoid just that, this update can be cause for celebration. Now, only the first three posts will be displayed, requiring the user to tap a button to see the rest of the content.
These changes caused talk in other social networks, such as Twitter. This is because, according to the leaked images, only the three initial stories should appear on the interface, showing the total number of publications below those little dashes of videos or photos in the upper corner. To access the rest of the content, it is necessary to tap on “Show all”.
How will the change impact users?
In addition to the possibility of reducing the reach of many publications, changes in the application's metrics should be quite impactful, especially for those who work with the social network. After all, before, many people passed stories automatically, playing non-stop. Now, the interface will require more initiative from users.
So, from the fourth story, the number of views should drop, but this will also be an indication of the people who really wanted to see what was posted. Therefore, the update should work as a double-edged sword, as despite reducing reach, it will be excellent for measuring influencer engagement.