Fans of the iconic doll Barbie are looking forward to seeing the release of the long-awaited film, which hits Brazilian theaters this Thursday, the 20th.
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In addition to conquering the hearts of fans, the production has moved the entire cinematographic sector, which is preparing to welcome the public in style.
Barbie's influence goes beyond the big screen, inspiring several companies to create a multitude of products based on the doll's enchanting universe.
To further raise anticipation for the film, an innovative publicity strategy was developed by the powerful company Google.
The search giant guaranteed an unexpected surprise for users who are fans. From the moment they search for the names of the actors who star in the film, the screen will be invaded by pink sparkles, providing a unique experience for fans.
To be able to visualize the innovation, just search for the names of Barbie, Margot Robbie (actress who gives life to the doll), Ryan Gosling (Ken from the movie) and also director Greta Gerwig.
Promotion of the movie Barbie is impacted by the strike of actors and writers
The long-awaited promotion of the movie Barbie has been affected by a strike initiated by actors and screenwriters in Hollywood.
However, the protagonist and producer of the project, Margot Robbie, expressed surprise at the enthusiasm and excitement that the publicity campaign has aroused around the world.
Robbie, who was hoping to cheer the public up, didn't imagine that the interest would be so high, mainly due to the strike that plagues the entertainment industry.
The stoppage has been supported by several artists, including the main cast of Barbie, which has directly affected the promotion of the film.
Despite this, Brazilian fans can rest assured, as the premiere date in Brazil will not be affected and is confirmed for next Thursday, the 20th.
Barbie conquers the hearts of fans with launch
In the incredible live-action of the most famous doll in the world, the audience is transported to the fascinating everyday life of Barbieland, the magical world where all versions of the doll live in complete harmony.
However, one of the dolls, played by the talented Margot Robbie, begins to question the perfection of her life and searches for the true meaning of her existence.
In an exciting turn of events, her life in the pink world is transformed and she is forced to leave Barbieland and face the realities of the real world.
Learn about the compelling journey of this iconic doll who is capturing the hearts of audiences around the world.