Productive restructuring refers to the successive transformation processes in companies and industries, characterized by deregulation and flexibilization of work, as a result of Flexible Accumulation and the new technologies of the Third Revolution Industrial.
Productive restructuring emerged from the 1970s onwards, due to the great crisis of capitalism and the collapse of the Fordism/Taylorism paradigm in the midst of the industrial production and accumulation process.
In this context, the resumption of the liberal – or neoliberal – model emerged, on the economic plane, based on the maximum predominance of the private sector and the minimum intervention of the State in the economy. On the administrative level, the implementation of Toyotism as a mode of production became the new keynote of development.
Specialized work, marked by the alienation of the complexity of the manufacturing line and by the repetition of the same function by the worker, was replaced by flexibilization of functions: the employee was transferred to his post according to the company's needs, even performing various tasks at the same time time.
In addition, production began to be concentrated based on market demand, with the accumulation of goods and industrialized products no longer existing. As a result, new requirements emerged, such as maximum efficiency and the highest possible speed in the manufacturing process.
In this context, the Productive Restructure was developed from the confluence between the concomitant transformations in the economy and industrial production. The so-called welfare state, which guided industry for maximum productivity and commerce for maximum consumption, was replaced by the neoliberal state, which preached production according to demand and demand not necessarily high, but always superior to supply.
By Rodolfo Alves Pena
Graduated in Geography
Source: Brazil School - https://brasilescola.uol.com.br/geografia/reestruturacao-produtiva.htm