Warm and cold colors are colors that convey the sensation of heat or cold. Examples of warm colors are red and orange and cold colors blue and green.
Warm and cool colors are often used to cause different sensations in people viewing them. Several studies prove that colors have a psychological effect on people and for this reason, different colors are used to awaken feelings and moods.
Warm colors like red, orange and yellow refer to sunlight and heat stimulating, while cool colors like purple, blue and green are associated with the sea and sky and have a calming effect.
Find out more about the meaning of colors Red, Orange, yellow, purple, blue and green.
At the interior design, warm colors are often used in large rooms to create a more welcoming environment. On the other hand, cool colors like blue, violet and green are ideal for small rooms to create the feeling that they are bigger.
In the context of makeup, warm and cool colors are applied depending on the skin type, which can also be classified as warm, cool or neutral skin.
Studies in the area of marketing indicate that certain colors are used strategically in commercial establishments to encourage certain attitudes on the part of consumers. For example, in fast food restaurants, warm colors encourage people to eat faster and leave, giving way more quickly to other customers.
Know more:
- marketing concept
- what is color theory
- What is Color Psychology
- Meaning of neutral colors
- Colors meaning
