Nova Educa is an educational consultancy that will bring tips so that young people can, from an early age, learn to innovate and become an entrepreneur, discovering countless possibilities for building a future promising.
Many young people want to be an entrepreneur, open their companies and stand out professionally, but few realize the importance of reading reports and identifying profiles, trends and behaviors. In this article, the goal is present, in a practical way, the Youth and Connections Report (third edition - 2018 and 2019), conceived by Fundação Telefônica | Live and carried out by Rede Conhecimento Social in partnership with IBOPE Inteligência.
In this document, the focus is to debate about the potentials and challenges of a globalized society immersed in digital technologies. It is an investment in the development of a complex and innovative research to understand the uses and habits of connected Brazilian youth, in seeking to unveil both patterns, trends and specificities, focusing on the areas of education, entrepreneurship, behavior and participation Social.
You can access the full report on this link. The purpose of this article is to provide a summary, or better, some topics of what was presented in the Chapter 08, that talks about entrepreneurship. Rate the text and see if you agree or fit our review!
See too: 5 methodologies for startups
5 topics on entrepreneurship from the Youth and Connections Report
1. What does entrepreneurship mean?
Over the years, entrepreneurship has been gaining ground, being more discussed and taken to environments where young people circulate, and this increase ends up generating less doubts and a greater maturity on the subject. A consensus has not yet been built on what it means to be an entrepreneur, when is the best time to do it and where start, but the understanding of young people about the concept has been expanding, leading to some definitions spontaneous:
The. Own your own business.
B. Have a more structured venture.
ç. Have any initiative, even if less structured (cakes, crafts, brigadeiro etc.).
d. Have a great idea.
and. Present solutions.
f. Helping others or acting with a social bias.
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2. Likelihood of opening a business
Most young people who want to start a business project this possibility to a longer term. Thus, they think that, in a more advanced period of life, it is possible to have more maturity and more experience to remain an initiative, although they recognize that there are risks of undertaking in any time. This means that they perceive the need to prepare and study before taking risks.
In an analysis of the probability of starting a business, the demonstration that there may be will, but there is also caution. Assessing the deadline for starting a new business in the next five years, 50% of young people consider it likely or very likely, but when measuring over the next 10 years, the number increases to 67% of those who consider it likely or very likely.
See too: 5 actions to start your business
3. Influence of technology on entrepreneurship
There is a context of transformations in work patterns, and this worries young people about market changes and the professions of the future. Being able to align life purpose with professional goals is extremely important, for this reason, most place the school as a desired space to talk and receive guidance about entrepreneurship.
The internet is a place that encourages innovation and opportunities, and whoever is connected to it is more likely to be successful with their business, notwithstanding this means of communication can also encourage the creation of projects with social impact and that can collaborate with the world.
4. regional differences
- North region: are the ones less think about using the internet to develop your own business model.
- Midwest region: generally speaking, they tend to be less favorable to the use of digital technologies to undertake. They are the ones who least believe that work should be aligned with their life purposes. They are the ones who are least concerned about changes in the job market and the professions of the future. They are the ones who least agree that a person tuned in to technologies will have more chance of success as an entrepreneur.
- Regions North East and Southeast: they are the more aligned with national averages on all items evaluated.
- South region: they are the ones who believe the most that the internet enables the creation of new services/products/projects that would not otherwise be possible. They are the ones who least believe that the internet allows them to raise money/financing to carry out projects/new businesses/startups.
Also access: 5 key characteristics for young entrepreneurs
5. education and entrepreneurship
Education appears as a possible ally to entrepreneurship, but there is a c
the understanding that this is a little-explored relationship and that talking about entrepreneurship at school, in most cases, is taboo, especially in basic education.
One an opportune time to approach the topic would be in high school, when students are starting to enter the labor market and worry about their professional future, but in In practice, young people say they only have access to the subject when they have classes in technical courses and/or colleges, depending on the area taken. However, in their view, entrepreneurship at school can provide:
- Motivation and confidence to undertake one day.
- Courage to take the risk.
- Knowing how to start your own business.
- Ability to deal with difficulties.
- Knowledge to better invest money.
By New Educa
Nova Educa is an educational consultancy focused on developing projects in schools involving Apple Technology, with the implementation of iPads and teacher training. In addition, it also carries out the podcast Nova Educa Debate, with interviews about the educational market and BNCC about entrepreneurship and innovation contents. We will have several consultants collaborating with this column, which will be led by the innovation director, Carlos Coelho, Education enthusiast with experiences in multinational, at Singularity University (California), as a teacher and manager school; and we will have Priscila Coelho, operations director, specialist in educational technology training, creativity and innovation.
