Have you ever thought about having drink indications related to your sign? This idea was brought to reality by Starbucks, which launched a menu based on the zodiac.
According to the fast-food multinational, the novelty arrives as a way to celebrate spring in the US and aims to please as many customers as possible.
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To put the idea into practice, the starbucks partnered with the popular app Sanctuary, which offers updates on signs and all things astrology.
In an official note, the astrologer responsible for the app, Lauren Ash, spoke about the initiative of the American network.
“When developing the sign and drink pairings, we analyzed the key personality traits of each sign to identify a drink that acts as an expression of its planetary ruler. These readings are designed to empower anyone, regardless of sign, to lean into this energy with the new beginning of spring," he said.
To discover the ideal drink based on your zodiac sign, users must enter the app, access the campaign area and choose their zodiac sign. Then the ideal drink will appear on the screen.
It is worth mentioning that, at least for now, the initiative is only valid for Starbucks customers who live or are visiting the U.S.
Graduated in History and Human Resources Technology. Passionate about writing, today he lives the dream of acting professionally as a Content Writer for the Web, writing articles in different niches and different formats.