Cross-platform immersion seems to have become a point of no return. Therefore, Netflix informed subscribers about a new platform feature. The novelty aims to integrate streaming with all the interactivity present in WhatsApp.
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Netflix audiences will be able to count on a kind of virtual assistant through the messenger. The goal is to get help finding stickers for the company's films and series.
“Mom is ON on Zap and full of stickers for you. Send me a hi here: (11) 99653-5902 ”, says the Netflix tweet. Just below, the platform also highlighted: “Please stop asking for renewal on Zap”.
Netflix price adjustment
Another novelty, not so happy for subscribers, is the readjustment of monthly fees. Initially, the change should impact new buyers.
According to Netflix, current customers who receive the notice must have their monthly fee readjusted in August. However, most subscribers will pay the new price from September onwards.
In practice, for those who pay the monthly fee after the 22nd, the adjustment will be charged in August. Otherwise, the customer will only pay the new installment in September.
In a note, Netflix says that “we will continue to offer the best content, between movies and series, in addition to a wide variety of genres […]. We offer several plans, starting at R$25.90 per month, so that people can choose a price that suits their needs”.
Despite the R$ 55.90 portion frightening subscribers, it will be the most expensive within the services. The basic plan will continue with a more affordable value, being the one with the lowest readjustment of all. The percentage increases vary between 18.2% and 21.7%.
Check out the price list announced by Netflix recently:
– Basic Plan: BRL 25.90 (the previous price was BRL 21.90). The increase suffered was 18.2%;
– Standard Plan: BRL 39.90 (the previous price was BRL 32.90). The increase suffered was 21.2%;
– Premium Plan: BRL 55.90 (the previous price was BRL 45.90). The increase suffered was 21.7%.