As one of the savings measures being adopted by the twitter after Elon Musk became the owner, it was an auction, held recently. Featuring various office items such as desks, computers and even a neon panel of the famous blue bird and a statue.
During the event, which took place very close to the maturity date for paying a loan to to be closed, the items were sold for various amounts, from US$ 150 to US$ 100 thousand for each object. The organizer of the event was Heritage Global Partners.
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According to the platform, bids for the auction that was held in San Francisco, California, began to be received on January 17, ending the next day. In total, there were more than 600 items available for purchase by participants.
From electronic equipment, for example, conference equipment, computers, televisions and more, to kitchen items, such as coffee makers. All the pieces were in Twitter's offices, as well as a 2-meter statue of the well-known blue bird that is the social network's stamp.
Although items such as a neon sign of the same bird sold for approximately $100,000, according to with the Wall Street Journal, had products sold for lower bids, the cheapest of which was $ 150.
Although not officially disclosed, the reason for the auction must have been economic, as the company owes US$ 12.5 billion. This reason made Elon Musk adopt several measures to improve the brand's economy. One of these measures was the mass dismissal of half of the staff from around the world, which obviously generated a lot of controversy and discussions about the attitude of the billionaire.
In addition, several advertisers are leaving the platform, which makes the future of the brand even more insecure. It remains to be seen whether the measures adopted by the CEO of Tesla will have an effect, or if the purchase of Twitter was a shot in the foot.
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