Study reveals significant drop in search for news

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Americans use social networks as sources of information. Even so, there was a drop in the number of users of the Facebook who use the social network to read news.

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Data shows that Facebook is no longer as dominant a social network today as it was in 2015. That's because the same survey was conducted that showed that, that year, 57% of users used the platform to stay on top of the news every day. Today, the number of people who use the social network for this has dropped to 40%.

The study disclosed that 79% of US users between 16 and 40 years old receive news daily, and only 32% of people declared that they like to receive and follow news. In 2015, the percentage was 53%.

“These generations have traditional and new views about what they want from the media and there is great diversity in how they follow the news”

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, said Michael Bolden, CEO and executive director of the American Press Institute.

To conduct the survey, 5,975 Americans aged 16 to 40 were interviewed by phone or online between May 18 and June 8, 2022. Of these, 71% receive news daily through social networks and 91% said they receive it at least once a week.

Of those interviewed, 74% receive news through traditional means, such as printed newspapers or television channels, at least once in their lives. week, while 45% use traditional media daily and 28% receive news through radio stations or newspapers printed.

Today, Americans use other social media to receive information. In all, 37% of respondents use YouTube, 34% Instagram, 29% TikTok, 24% Snapchat and 23% Twitter.

According to the survey, 28% of respondents pay out of pocket for content such as newspapers, magazines and apps. In this case, those who choose to pay for information are older people.

Many consider local TV stations and their websites, local newspapers in print or online, and national newspapers in print or online to be a safe and reliable medium. to get news, and it is more likely to bring true news, because in social media there has been a lot of inaccurate and false information, the so-called “fake news”.

Compared to data collected in 2015, fewer people surveyed claimed to enjoy receiving information and news, and said they are less commenting on news with family and friends. Many of them also reported that they feel worn out by receiving bad news and being online for many hours.

Of the respondents, 9 out of 10 people said they were connected for more than two hours a day. In addition, 3 out of 10 of them said they feel worn out when they are online for a long time.

Lover of movies and series and everything that involves cinema. An active curious on the networks, always connected to information about the web.

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