Recent information indicates that Google is designing the development of an artificial intelligence to operate in the search engine. The justification for the last minute project is the fear of losing Samsung and other partnerships to a large and strong competitor.
In addition to Samsung, other companies can adopt the new search service and leave the Google search engine as a second option. According to The New York Times, the South Korean telephone company made it possible to migrate to Bin for all smartphones.
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Samsung may migrate the search engine to Microsoft's Bing
Bing is a search platform from Microsoft, a company that invested millions in OpenAI to operate with ChatGPT in its catalog. The proposal hits the market as a solution to displace the option for Google's mechanism. In fact, the search engine that uses the chatbot can change our conception of how to search for information on the internet in a short time.
Rumors of Samsung's breach of contract with Google caused the technological giant to collapse so as not to lose the 12-year reign for Microsoft's new technology.
Google plans not to be left behind and continues with a new project
Details about the new Google search engine can be presented in May of this year, at the Google I/O 2023 event. We still don't know what the projects were to enable artificial intelligence in the search engine, but the information states that the company is running to guarantee the change as soon as possible.
These efforts are still not clear if it is just to convince Samsung to remain with the partnership or if, really, this change was already in the company's plans. For now, the South Korean company, Bing and Google have not commented on these possibilities.
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