Research is a set of actions aimed at discovery of new knowledge in a certain area.
In academia, research is one of the pillars of university activity, in which researchers aim produce knowledge for an academic discipline, contributing to the advancement of science and development Social.
The word search is derived from the Latin term inquire, which means "to seek with perseverance". An important part of any research is data collection, and for this reason a researcher must search for information diligently.
Scientific research
THE scientific research it consists of a methodical process of investigation, using scientific procedures to find answers to a problem. For this research, it is mandatory to assess whether the problem is of interest to the community. scientific research and constitutes a work that will produce new and relevant results for the Social.
As for the approach to the problem, the research methodology can be:
- quantitative: research method that uses different statistical techniques to quantify opinions and information.
- Qualitative: is a descriptive research that explores the particularities and subjective traits considering the interviewee's personal experience.
As for the intended objectives, the research is classified as:
- exploratory: involves a greater proximity to everything related to the research object. Examples are Case Studies (exhaustive and detailed study) and Bibliographic Research (consultation of books and other materials already published).
- Descriptive: data collection using standardized collection techniques, such as a questionnaire or systematic observation.
- explanatory: seeks to explain the factors that cause the phenomena. In the natural sciences the experimental method is used, while in the social sciences the observational method is used.
know more about Scientific research.
Market research
Market research It is an important tool used by companies, which consists of gathering information about the market in which it operates, competitors, customers and suppliers. Market research aims to help in marketing decisions, consequently improving the company's performance.
Advanced Search
Currently many websites (especially search engines) have the option to make a Advanced Search, which allows users to search for pages that have specific content.
See also the meaning of Search Types and see what to write in the methodology.
