Release is an English word that when used as a noun means release or launch. It can also be the short form of referring to press release, an instrument of communication.
Although it can mean a physical release, most of the time the word is used in the sense of launch of a particular product. In the context of music, when an artist records a CD or DVD, he chooses a day to release it (release) of your job.
In the field of technology and video games, it is common to find the expression release date, which means "release date of". THE release date is the date the game, software, or other product (such as a cell phone, for example) becomes available for purchase.
Press release
One press release, or Press release, is a tool used in the activity of Press office.
A press release is usually written by a communications professional, such as a Public Relations. It consists of a text whose function is to promote some characteristic or event of a organization or company, such as an inauguration, promotion, award won, dissemination of a new product, etc.
The text must be written in compliance with certain norms, with the objective of seeing its publication in some form of communication. In this way, the visibility of the company in question increases. When the journalist reads the press release, he must determine whether it is really news or not.