Nova Educa is an educational consultancy that will bring tips so that young people can, from an early age, learn to innovate and become an entrepreneur, discovering countless possibilities for building a future promising.
We have already presented a lot of content about entrepreneurship, but we have now decided to release a new format. We'll do some interviews with CEOs or founders of startups, true entrepreneurs who will bring the reality and point of view of those who are struggling in the market to make their company happen. And remember: to grow faster, learn from the mistakes and successes of others. It will make your way easier if you already know the risks that may arise.
In this article we are going to take some information from a super guy who develops solutions for the educational market and is a great partner when it comes to helping others: Léo Gmeiner.
Read too: 3 positive points of being an entrepreneur
Who is Leo Gmeiner?
A father to the cube, he started his professional career as a journalist more than 20 years ago. 17 years ago, he decided to formally undertake. He founded a communications agency, a marketing agency, and later, Intuitive Appz, which, since 2010, has been developing technology for clients such as Qualcomm, Mercedes-Benz, Mattel and Disney-Pixar. In 2013, he created the Son Without Queue, startup that deals with security and smart school logistics. He is also director of the Edtechs Committee at ABStartups and Professor of Innovation and Entrepreneurship at FIAP. (Linkedin profile: Leo Gmeiner)
Tips from entrepreneur Léo Gmeiner
Tip 1: Your products need to evolve and change.
We have been constantly evolving the tool in line with customer suggestions and needs. Over the years, we've brought QR Codes to identify people, RFID to vehicles, we've changed the app design and usability. We've recently revamped the entire experience with new features to meet the needs of returning to post-pandemic classes.
Comment: A company needs to start, but continuing to evolve is extremely important to achieve great results. It was evident in Léo's speech that the product is no longer the same, it has become something more efficient for the consuming public.
Do not stop now... There's more after the advertising ;)
Tip 2: Grow and develop your business
Having the customer at the center of our operation was essential to get where we are. Managing people and unforeseen events follows the company's development process.
Comment: This placement can bring several answers, but, for sure, some details and focus on the customer are very important. The company can be yours, but your main business is to serve customers well..
Read too: 5 giant companies that started in a garage
Tip 3: Focus and learning
In my view, the most important thing is to execute, propose to make mistakes and quickly learn from it. Sebrae is a good base of courses and knowledge in the most diverse segments.
Comment: Realize that when you are in the market and building your business, the main focus is to create, perform or perform. Planning is very important, but if we don't have productivity, our company could be at a standstill and suffer impacts.
Tip 4: The Mistake
I've been wrong many times, but the learning of having broken a company for lack of focus and commitment was one of the most transformative.
Comment: Being an entrepreneur is being willing to make mistakes, but being resilient is also a must.. Victories will bring good memories and celebrations, but failures are where we really need to make a self-assessment and try to understand ourselves and where we want to go.
By New Educa
Nova Educa is an educational consultancy focused on developing projects in schools involving Apple Technology, with the implementation of iPads and teacher training. In addition, it also carries out the podcast Nova Educa Debate, with interviews about the educational market and BNCC about entrepreneurship and innovation contents. We will have several consultants collaborating with this column, which will be led by the innovation director, Carlos Coelho, Education enthusiast with experiences in multinational, at Singularity University (California), as a teacher and manager school; and we will have Priscila Coelho, operations director, specialist in educational technology training, creativity and innovation.
