The franchise sector benefited from the reopening of physical stores that have been taking place gradually, as social isolation decreases. In this sense, the sector's turnover increased in 2021 and some companies stood out in this market. Keep reading to check it out.
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What is a franchise?
A franchise is a type of business, in which you are authorized by the company you created and own the rights to that business to copy the operating model and open it elsewhere. In this sense, one of the advantages of having a franchise is not having to create a business from scratch and already knowing the market of that company before investing in it.
In addition, franchises are already a consolidated market model that offers training. However, it is important to point out that when you buy your franchise, you cannot change the business, and you will have to work according to the past operating model.
The biggest franchises in Brazil in 2021
According to the Brazilian Franchising Association (ABF), last year, the number of stores of the largest franchises grew 23%. In addition, the agency's results show that, as in 2020, The boticario ranked first as the largest franchise in Brazil.
In general, the franchise sector grew in the country, expanding 10.7% of its annual revenue. According to ABF, this was due to the reduction of social isolation and consequent increase in consumption in physical stores. In this sense, the survey carried out by the agency estimates that there should be an increase of 8% in revenue and 5% in the number of franchisors for this year.
Still about the year 2021, other major brands accompany O Boticário as the biggest franchises in the country. They are the Cocoa Show and the McDonalds, in 2nd and 3rd place respectively. These brands switched places, since, in 2020, the second position was for the fast food chain and the third for Cacau Show. However, both grew and increased their number of stores, just not at the same rate.
Other well-known companies that also appear in the ranking made by the ABF are: Ortobom, Subway, Burger King, Shell Select, BR Mania, CVC Brasil, Chilli Beans, Havaianas, Kopenhagen, Arezzo, among others.
