HBO Max is Warner Bros. streaming. Discovery is one of the only services that has never readjusted its value, but that may be about to change. Last Thursday, the 12th, the company announced an immediate readjustment in the price of the monthly subscription, from US$ 14.99 to US$ 15.99, which represents an increase of almost 7%.
Will HBO Max Subscription Increase?
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Although the market seems to be heading towards an increase in monthly fees, Brazilians can rest assured for a while longer, as the company's advisory has informed that this readjustment will not be applied to our country.
And the good news is not valid only for Brazil, since all of Latin America will be left out of this readjustment, which will have an effect only and exclusively on North Americans. Although the advisory spoke about Latin America being left out of the change, the services are also present in European countries and the Caribbean.
It is important to keep an eye on the news because, as mentioned earlier, the trend in this market is to readjust the values of monthly subscriptions. And always increasing them! This is because it is one of the most plausible options, since the other would be to adhere to advertising on the service, which would not be seen with good eyes by the public.
Another relevant point is that, as these streaming platforms increase their content options, they need to spend money in the process; however, this does not mean that there should be an immediate increase in customers, as each one currently uses the services they prefer.
Therefore, it ends up becoming very difficult to conquer new subscribers to meet these expenses with productions and acquisition of transmission rights, for example. When we stopped to analyze, the default signature of Netflix in 2011 it was $7.99, but currently the basic plan is $9.99, the standard plan is $15.49, and the premium plan is $19.99.
Regarding the price of HBO Max, at least in Latin America, the current value will remain the same.
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