A television, since its invention, has become a fever in Brazilian homes. However, this scenario is becoming increasingly non-existent. After the arrival of cable TV, many issues changed, including streaming, which is occupying more and more space in people's lives. See more details of what the future of TV will look like in the next three years, according to experts.
Details about the revolution that will take place in television three years from now
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CNBC spoke with the most influential thinkers in the TV industry and formed a set of questions for each respondent. Check below for more details:
- In three years, will TV effectively die?
For Peter Chernin, CEO of The North Road Company, TV will continue to exist, but there will be a big decline. That's because several budgets will be cut and more scripted programming will be migrated to streaming.
- In three years, what will be the big streaming services out there?
As reported by Jeff Bewkes, former CEO of Time Warner, the main platforms that will be on the rise are: Netflix, Amazon, Disney, HBO Max. He adds that there is a possibility that there will be another one, but that this one will not bear much profitable fruit or that it may be about to hover near the end.
- Will there be a bundle with multiple streaming services?
Candle Media's Mayer says it probably does. For him, it is still a question whether there will be packages between entertainment companies, but the option of having a larger package of content that you can purchase is possible.
- Which companies will dominate as the main streaming hub?
According to Starz's Hirsch, companies like Amazon and Warner are becoming a platform and are strong candidates to become the main ones. For him, in the next three years, wireless companies will be aggregators of streaming services.
- Will cable entertainment networks be sold?
For Chopra, from Paramount, it is a sector that has potential for consolidation. He also says that there will be an evolution in the type and mix of programming. It will be necessary to look for different formats to reduce the costs caused.
