Google introduced a new system update in April 2023, bringing significant improvements such as extended battery life, increased privacy, and increased stability for Auto, PC, and Android. However, along with the improvements, the update also includes a new approach to serving ads to consumers via the Play Store.
Users can now find ads in their search history on the platform, giving advertisers more opportunities to connect with their audiences. Google recently announced the addition of new features to the Play Store to help users discover apps and games that interest them. Check out the new proposal for the Play Store!
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These updates to the Play Store include suggestions for limited-time events and sponsored suggestions alongside past searches when users launch a new search. These features will automatically appear after tapping the search bar within the Play Store, providing a more personalized experience and making it easier to explore relevant content.
Rumors began to emerge on Telegram, when users noticed the difference in Google's platform. On Twitter, a user commented on the implementation.
According to a few users on Telegram, the Google Play Store is starting to show ads for apps in the search screen.
Is anyone else seeing this? I've only heard two users report this so far. pic.twitter.com/j32RpBIWBq
— Mishaal Rahman (@MishaalRahman) April 25, 2023
With recent Google system updates April 2023 and Google Play Store version 35.0 onwards, users are starting to experience a shift in the display of ads on the platform. While the Play Store is known for featuring advertisements in various areas, now the search bar, which used to be the only ad-free screen, is also displaying promotional content.
In addition to ads, the search bar can also show highlights relevant to apps and games. It is important to note that these banners disappear after being displayed and are generally not shown again. This update aims to provide users with a more personalized experience and increase content discovery on the Play Store.
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