Contrary to what many people thought, the infamous worst box office title of 2022 went to Disney's Strange World (Mundo Estranho, in Portuguese).
According to data released by the company, the film, which cost around US$ 130 million to produce, has grossed, since its launch so far, just under US$ 43 million.
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In addition to the high production costs, the film still required US$ 90 million in marketing efforts. With that, Disney's loss with animation comes close to $ 180 million.
Strange World is just one of Disney's animated film box office failures of the past year. Another bad example was Lightyear, the Toy Story spin-off, which cost $373 million to produce and only grossed $267 million.
But why did Strange World fail?
It is not known exactly why the historical failure of 'Mundo Estranho'. But, according to experts, the confusing story and predisposition to touch on sensitive topics may have contributed to the box office slump.
On Rotten Tomatoes, a website specializing in film and series reviews, the animation reached 72% approval from the specialized critic and 66% approval from the public.
After realizing the fiasco in theaters, Disney quickly moved Strange World to Disney+, the company's main streaming system. There, the film was more successful, appearing as the most watched for a few weeks in a row.
The animation, which is still available for viewing on Disney+, tells the story of the Calde family, an ancient clan of explorers who go on a mind-blowing adventure through an unknown land.
Despite the failure at the box office and the damage caused, Strange World is a good request for entertainment juvenile, due to its good audio and image quality and some adventure scenes fun.
Check out the full animation trailer:
Graduated in History and Human Resources Technology. Passionate about writing, today he lives the dream of acting professionally as a Content Writer for the Web, writing articles in different niches and different formats.