If you have an adventurous spirit and have always dreamed of traveling the world living in your own car, Ford has something new for you.
Last Thursday, the 3rd, the automaker revealed that it will launch a model of the ford transit Trail Van, and that it will be possible to customize the vehicle to make it a place to spend a few days or even live. In addition, this model has more durable off road parts and four-wheel drive.
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Since the time of the pandemic, the automaker has started to make a lot of profit from selling these car models, such as trailers and recreational vehicles. The company's idea is that people can "to live in a vanàborder From Rio”, in a more comfortable and cozy way.
In addition, Ford is already one of the largest companies that customize this type of vehicle in the United States. This customization can also be called “upfitting”.
Understand a little more about the new launch of Ford
“we will havemoredemandof what offer, withbaseinallyounumbers we see”, said the CEO ofcommercial vehicle business ford pro from theassembler, Ted Cannis, during an interview with CNBC.
This model is being planned especially for people who seek or already have this lifestyle, and the promotion is being thought to be a gateway to the “van life”. Along with the announcement made on November 3, the company also presented some photos of the vehicle in a setting suitable for these adventures.
Story behind creation
Chris Farley, late comedian and cousin of one of the company's CEOs, left the phrase "to live in a van àborder From Rio” famously, when she was on the television show Saturday Night Live in 1993. On the show, he played a divorced motivational coach who lived in a van across from a river.
His cousin, Ford CEO Jim Farley, made a tribute to his cousin on his Twitter account. “Mustang It is fan racing.PerchanceI adore white vans… inpreference near the river". In addition to the tweet, Farley still used memes and other media for this tribute.
Despite the reference, the CEO said that there is no connection between the new vehicle and “SNL”. Farley had the idea to launch cars of this model after returning from a trip to California in 2020. "He it is very passionate about space, but it's really just coincidence in this case,” reported Cannis.
More information about the new car
The new model will hit stores this spring, starting at $65,975. As it is a complete and equipped model, this release will hit the market with a higher price, approximately US$ 15,000 more. The van will be available in three cargo configurations. The personalization of the vehicles will be up to Ford Pro, together with its upfitters and interior installers.
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