Several social media users who are also Burger King customers unexpectedly received emails claiming to be blank order receipts, meaning there were none. detail described. Around 12:15 am on Monday, the 8th, the blank emails started to appear, leaving BK customers very confused.
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About Burger King
Entrepreneurs James McLamore and David Edgerton founded the chain of fast food restaurants called Burger King, popularly known as BK in Brazil, which was first established in the United States United. Where the first unit opened in the hot city of Miami, Florida in 1953.
The news spread on Twitter
Internet users quickly launched what happened on social networks, mainly on Twitter, questioning each other about what could have happened. Many were in doubt: would the company have been invaded by a hacker? Are the emails just an error?
As they were unsure of the situation, platform users were quick to direct the situation to the social network. Some even reported that they would have received up to two e-mails from BK with blank order receipts.
- Email features
The Toronto-based BK chain fired off several emails early on Aug. 8 with a message from a receipt that read, “Thanks for ordering from Burger King! Your order is ready to be picked up at Burger King located at (…)”, and the details remained blank.
The emails in question, according to the photos and prints posted on the social network, were sent by the main email address of Burger King's own promotional marketing. This was the factor that most confused people, as this ruled out the idea that it was a possible attack by phishing.
Burger King positioning
Burger King reached out to a few people last week to acknowledge the emails. The team said they are aware of the issue and are investigating internally what could have happened.
However, there is still nothing certain about this subject, so it is not known whether or not the company was hacked. Many people who received the messages don't remember creating a BK account, so that could it could have been a simple system change that sent several error orders to the marketing.