Meaning of Institutional (What it is, Concept and Definition)

Institutional is a 2-gender adjective that classifies something that is relating to an institution.

An institutional video, for example, is a promotional video of an institution, which is made with the aim of increasing the institution's visibility. Several institutions have institutional websites, where it is sometimes possible to find institutional videos, which contain information about the organization in question.

The verb institutionalize means to attribute the characteristic of institution and can also be synonymous with making official. Ex: Corruption here is so strong that it is already institutionalized.

institutionalism

Institutionalism is an economic and social trend that gained momentum in the early 20th century in the United States. It is an orientation for the multiplication of institutions and indicates that the social, legal and economic aspects of institutions are essential for the explanation of economic phenomena.

institutional advertising

Institutional advertising (or institutional marketing) is an aspect of advertising that operates within an institution or company and not a product. Institutional advertising aims to create a positive image of the institution in the public and intends to inform the people in relation to the qualities of the institution, making a relationship of intimacy and confidence.

Good institutional advertising promotes characteristics such as the institution's ethics and social responsibility.

Institutional Psychopedagogy

Institutional psychopedagogy is an area related to learning problems in institutions such as hospitals, companies and schools. A psychopedagogist who works in the institutional area aims to assist and train other professionals to improve their teaching and learning skills, strengthening the institution as a result of their work.

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